Web Content Manager
Reporting to the Executive Director of Communications and Public Affairs, the Web Content Manager is responsible for developing an outstanding web presence for every aspect of the University online space-including the www.bridgeport.edu website. The Web Content manager plays a pivotal role in developing content and managing production and design aspects for all web initiatives. An important aspect of this position is to work closely with key University stakeholders in crafting innovative and effective marketing and outreach campaigns, using a variety of technologies.
Duties also consist of a range of editorial functions which include writing original content, editing and proofreading department content, developing style guides and creating content standards and policies.
The Web Content Manager administers the university’s Web Content Management System and related workflow processes to ensure that all content managers produce and maintain information that meets University standards for style, accuracy and timeliness.
Primary Responsibilities include:
Administers and maintains the Content Management system software
Works directly with multiple constituencies throughout campus to source and develop new content;
Produces effective and compelling online copy; Manages the user experience throughout the site with a focus on top tier pages- and approves all pages with links to top tier;
Ensures the web site remains up to date and current by coordinating regular changes to critical information;
Works with other Departments to represent University needs to appropriate vendors;
Determines roles and responsibilities in Web CMS for staff and faculty. Oversees Content Editors and Approvers. Develops and maintains University Web Style Guide as well as provide training to Content Editors;
Acts as site Publisher, organizing site hierarchy and determining appropriate standards;
Acts as an internal consultant for departments developing web spaces;
Leads in developing and enforcing University web space standards and policies;
Provides management statistics and metrics for all Web initiatives. Manages Google Analytics and other analytics accounts. Conducts and assesses User Satisfaction surveys;
Leads design efforts and implementation of new initiatives
Interfaces with Information Technology to ensure that chosen solutions meet the university’s needs and existing architecture
Other duties as assigned.
Related Bachelor’s degree required, preferably in Communications or Journalism
Candidate must have a fundamental understanding of how to write for the web with communication skills effective for the various audiences of a university. Strong writing, copyediting, and proofreading skills, with an eye for detail and a style that maximizes web content usability and accessibility.
2 years experience working with a robust Content Management System (CMS);
Experience in working with a higher education CRM and portal highly desirable;
In-depth knowledge of multimedia, (audio, video, animation, streaming technologies) and related software;
An understanding of Web site usability and Web best practices;
Detail oriented with an ability to troubleshoot and problem solve;
Excellent written and interpersonal communications skills;
Excellent organizational and time management skills.
Please send letter of application and resume to:
Department of Human Resources
Web Content Manager
University of Bridgeport
Wahlstrom Library, 7th Floor
126 Park Avenue
Bridgeport, CT 06604
Fax: (203) 576-4601
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