Sports Marketing Courses

A total of 120 credit hours is required for graduation.

General education requirements

Course Credits
FYS 101 3
Eng 101 3
MATH Math Core 3
FA Fine Arts Core 3
CAPS Capstone Seminar 3
SS Social Sciences Core 6
HUM Humanities Core 6
NS Natural Science Core 6
Total 33

Sport Management core courses

Course Credits
SPMT 140 Introduction to Sport Management 3
SPMT 200 Ethics in Sport Management 3
SPMT 303 Legal Aspects of Sport Management 3
SM 302 Sport Marketing and Promotion 3
SPMT 301 Sport Event Management 3
PSYC 355 Sport Psychology 3
Total 18

Sports Marketing courses

Course Credits
MKTG 342 Multinational MKTG 3
MKTG 306 Consumer Behavior 3
MKTG 308 MKTG Research 3
MKTG 325 Sales Marketing 3
MKTG 309 Digital Marketing 3
Total 15

Business core courses

Course Credits
ACCT 101 Principles of Accounting 3
ACCT 103 Managerial/Cost Accounting 3
BUAD 101 Intro to Business 3
BUAD 102 Business Communications 3
BLAW 251 Business Law 3
BUAD 382 Internship 3
CAIS 101 Statistics 3
CAIS 191 Computer Concepts 3
CAIS 201 Intro to Business Analytics and Intel 3
ECON 201 Principles of Macroeconomics 3
ECON 202 Principles of Microeconomics 3
ENG 202 Adv. Comp (For Business) 3
FIN 209 Principles of Finance 3
MGMT 200 Workforce Dynamics 3
MGMT 301 Operations Management 3
MGMT 320 Business Planning 3
MGMT 350 Business Policy and Strategy 3
MKTG 205 Principles of Marketing 3
Total 54

Total: 120 credits


View all courses offered and read full course descriptions in our online course catalog system.

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